Getting Traffic To Your Website

Traffic! Traffic! Traffic.! How many times a week do you sit in slow moving traffic in our gridlocked cities cursing? Plenty no doubt. Traffic is the curse of modern life, there’s just too much of it. As far as your website is concerned though, you can never have enough. There’s millions of dead websites and blogs floating through cyberspace; websites that were designed with great enthusiasm by their owners,

representing their hopes and dreams. Now empty and dead. Their problem was they couldn’t generate the traffic to them. A website without traffic is dead. It may look great, it may win awards for design, but if no one visits it, it’s as pointless as a shop in the Gobi desert.

Getting traffic to your website is essential to your online success.  This is the first of a series of posts that will discuss techniques to increase your traffic. Let’s be frank about one thing, it takes work and effort, like all internet businesses. Generating traffic is a skill you need to learn and something you need to practice every day.

Our objective is to build quality links back to our website and get listed in the search engines. It’s a huge subject, way beyond a few blog posts but I’ll discuss some of the most effective measure I employ every week.

The first and one of the most effective ways to bring traffic to your site is through article marketing. What is it?  It’s a method used to generate traffic by writing short articles and submitting them to article directories like ezine.com.

The articles would be relevant to the content on your site. So, for example if you had a site that sold mortgage products, you would write articles about related subjects. You could write about the best mortgage for example, or how to apply for a mortgage. The article has to inform the reader about some aspect of the subject.

At the bottom of the article, there is always a place for you to put information about yourself and the address of your website. Once you have written your article you submit it to an article directory and leave it to do its job. There are techniques you need to employ to ensure your article comes up in Google when people search for the subject you are writing about.

Article directories, especially the top ones have a good source of traffic and you are plugging into it. By placing an article in a top directory, you are immediately exposing your site to thousands of potential customers who will see your article and follow the link back to your site. Google will also know your website is listed on an article directory and pull your site up in its page rank. You will have back links to your site. These are essential in giving your site visibility.

The beauty of article marketing is that it’s a source of constant traffic to your site. Even if people are not reading your articles and clicking on the direct link to your website, Google will recognise the back links to your site and give you a higher search engine ranking. This is known as organic traffic, and will continue to bring you traffic long after you have forgotten about the article. Article marketing accounts for about 30% of the traffic I get to my websites. The more article the more traffic.

One article is not enough. You need to submit a good few. I support any website I put on the web with 30 articles to begin with. This brings in traffic straight away. I then continue to add articles occasionally. Once you get into the habit of writing articles then it comes easily. I can write a 400-word article in less than half an hour, but I’ve been doing it for ages. You’ll soon get into the knack of doing it.

Go over to http://ezinearticles.com/ and have a look at the articles. All these authors are writing for one thing only, to promote their websites and businesses. Article marketing is an excellent way to generate traffic to your site and it doesn’t cost you anything. I can vouch for its effectiveness.